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What is App Annie Intelligence?

What is App Annie Intelligence? App Annie is the industry’s most trusted mobile insights and analytics platform. Get the complete picture of the mobile landscape you need to acquire, retain and engage customers, prioritize your roadmap, enter new markets, and optimize ROI.

What is the purpose of App Annie?

App Annie is the industry’s most trusted mobile data and analytics platform. App Annie’s mission is to help customers create winning mobile experiences and achieve excellence. Founded in 2010, the company launched the first mobile market data solution.

How does Annie contribute to better customer engagement?

App Annie is the first company to offer a mobile performance suite that provides app market, advertising analytics and data science driven insights derived from benchmarking data — making it easier for mobile publishers and brands to create winning mobile experiences which will positively impact revenue, engagement.

Is App Annie profitable?

The 10-year-old, San Francisco-based company generated about $120 million in revenue and $20 million in earnings before interest, taxes, depreciation and amortization last year, the people said.

Who founded App Annie?

Bertrand Schmitt is the CEO of App Annie. He is a technology entrepreneur with 14 years of executive experience in the mobile, Internet and analytics space across Europe, US and Asia.

Where does App Annie Get data?

Our data sources include: anonymized and aggregated data from over 1 million apps, sizable consumer panels, top ad networks, and more. We are the first to offer a side-by-side mobile view of both market data and a company’s own analytics to maximize ROI.

What is app engagement?

In mobile marketing, an engagement is the name for an interaction between a user and a mobile application. Engagement is measured by examining multiple metrics in tandem to produce a picture of how users are interacting with an app, including retention, usage figures, session lengths and session counts.

Is App Annie publicly traded?

App Annie is a privately held global company of more than 300+ employees headquartered in San Francisco with offices in Amsterdam, Beijing, Hong Kong, London, Moscow, New York, Seoul, Shanghai, and Tokyo.

Is App Annie a startup?

Developers love this startup with a funny name — and it just raised another $63 million. App Annie CEO Bertrand Schmitt App Annie Before Bertrand Schmitt launched his app analytics startup App Annie, he had a few different names in mind.

What is the market size of the artificial intelligence market?

The global artificial intelligence market size was valued at USD 39.9 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 42.2\% from 2020 to 2027.

What are the different types of mobile app analytics tools?

You can use this research to compare mobile app analytics providers and understand the market landscape and the key features and benefits of each of the various solutions. So App Analytics tools can be divided into several macro categories, such as App marketing analytics, In-app analytics and App Performance analytics.

Why mobile app analytics is important for your business?

As much as mobile analytics essential for planning, launching and analyzing results of a mobile advertising campaign, analysis of a mobile app performance is no less important for an app business growth and prosperity. Information that each mobile app analytics tool provides can be described with a number of terms, let’s define some of them.

What is app store analytics?

App Store analytics reports on how changes of app target keywords, description and other parts of an app marketing campaign influence an app store performance. These are everything a user does within the application.