Sage-Tips

How do I promote my indie game?

A Simple 10-Step Guide to Indie Game Marketing

1. Start with focusing on ASO.
2. Focus 100\% on your soft launch.
3. Leverage the power of word of mouth.
4. Get yourself some paparazzi.
5. Tap into the power of social media.
6. Become active on forums and communities.
7. Leverage cross-promotion.
8. Focus on user relationships.

What is indie game Marketing?

Marketing is the process of ‘bringing to market’ a product or service – that is to say, of releasing something into the wild, and making sure that enough people know and care about it to give it a decent chance of success. At its broadest sense, indie game marketing is about making sure your game has an audience.

How do I promote my indie mobile game?

Indie Mobile Game Marketing: Best Strategies for 2022

1. Get an Early Start.
2. Make a Website for Your Indie Mobile Game.
3. Create Eye-Catching Creatives for Your Indie Mobile Game.
4. Use Social Media to Your Advantage.
5. Engage with Indie Mobile Game Communities.
6. Cross-Promote Your Game.
7. Don’t Forget About App Store Optimization.

Do indie game developers need a business license?

No license is needed to develop games. You may however need one for the platform you develop for.

Where can I submit my indie game?

11 Places to Publish & Release Your Indie Game

• Steam. Steam offers the largest and most well established PC distribution service around.
• Itch.io. Itch is an excellent platform for indie game developers.
• Game Jolt.
• Gog.
• Humble Bundle.
• Kongregate.
• Gamers Gate.
• Game House.

Are indie mobile games profitable?

Mobile game development is a long-odds race for anyone, whether you’re an established publisher or an industry newcomer. A common estimate of development success is that just 1 out of every 10 games are actually profitable. On mobile, the ratio of success-to-failure could easily be much lower.

How do I start my own game dev company?

Start a video game company by following these 10 steps:

1. STEP 1: Plan your business.
2. STEP 2: Form a legal entity.
3. STEP 3: Register for taxes.
4. STEP 4: Open a business bank account & credit card.
5. STEP 5: Set up business accounting.
6. STEP 6: Obtain necessary permits and licenses.
7. STEP 7: Get business insurance.

Do you need a business license to sell on itch io?

You’ll probably need a local business license (~$100 altogether up here in Roseville, CA; business license, fictitious name check, and home business fee). You may also need a Seller’s Permit.

Is marketing your indie game 100\% free?

Marketing your indie game is never 100\% free. It will cost you time and energy. But if you don’t do it, you won’t sell anything. I sell products, and trust me, that’s how it is. No communication, no sales.

How big is the indie game market in 2018?

In 2018, the indie game market was valued at roughly $1B on Steam alone*. This is encouraging for new and established developers, and an important reason not to just wing it. Follow these marketing must-haves on your way to indie game success.

Are most indie games profitable?

Most indie games are not profitable. There are plenty of great games that come out all the time, and as you know, making great games is not enough to sell them. It’s true for all kinds of creations and products. You can rarely rely on what you make to grab attention. In the crowded game market, your first problem is to reach out to people.

What is an indie game?

An indie game is a video game created by individuals or smaller development teams that don’t have the financial or technical backing of a large game publisher. One popular example of an indie game: Minecraft.