Sage-Tips

How is gamification used in events?

Steps to gamifying your event.

1. Allocate your budget.
2. Set goals.
3. Choose the correct gamification strategy.
4. Pick the apps.
5. Set the rules.
6. Invite your attendees to indulge in your event in a much better way, creating a memorable event experience for them in the process.

How do you gamify online events?

4 Techniques to Effectively Gamify a Virtual Event

1. Find the Best Event Tool for Gamification.
2. Give Rewards or Incentives to Event Attendees.
3. Offer Prizes to Online Attendees.
4. Organize a Q&A Session.

How Gamification will enhance the experience in events?

This cooperation allows attendees to form or strengthen bonds with teammates, which not only makes the event itself more fun, but it also increases the impact of your event by directly enhancing performance in the workplace and promoting team building.

How is gamification used in marketing?

Below are five tried and tested gamification email marketing examples you can start leveraging today!

1. Incorporate real games.
2. Implement a loyalty reward program that’s also a game.
3. Encourage customer interaction.
4. Integrate gamification into your business by running a contest.
5. Tap into the competitive spirit of your audience.

What is virtual gamification?

Gamification is the process of integrating game elements into non-game environments (like virtual events!). Engagement is a constant challenge in virtual event environments. Because attendees aren’t physically together, it’s a lot easier to zone out.

How do businesses use gamification?

Gamification drives behaviors and then measures them. To drive an increase in sales, gamification will encourage more calls, qualifying leads, meetings with clients, and more. Rather than focusing on results, gamification focuses on the activities that prompt sales.

How do you drive attendance to virtual events?

How To Increase Virtual Event Attendance

1. First: Work With Your Audience’s Attention Span, Not Against It.
2. Target Your Audience on Social Media.
3. Keep Your Event Front and Center on Your Website.
4. Increase Your Email Marketing.
5. Give Your Sales Teams What They Need.
6. Cross-List Your Event.
7. Lean on Your Speakers.

What is conference gamification?

In short, gamification is the process of taking concepts that are typically used in games, such as point systems, scoreboards and prizes, and applying them to your event marketing goals. Gamifying your conference app also gives event planners a meaningful way to meet and measure event success metrics.

How does Nike use gamification?

Nike used Gamification as a way to give an incentive while customers were running and tracking their activity. Runners competed against others and collected their latest achievements and overall performances. Nike collected personal data about users which were valuable for content marketing.

How can I use gamification in my event?

For the successful application of gamification techniques at your event, try to keep these rules of thumb in mind: It should serve a specific purpose that directly relates to the success of the event (e.g. having 50\% more social media impressions than your previous event) Ultimately, it should also surprise and delight!

What are the benefits of virtual event gamification?

Here are some virtual event gamification benefits: It maximizes learning as your audience is paying more attention; Gamification promotes networking, which in B2B is crucial; It will enlarge your brand exposure on social media; Audience satisfaction will increase.

How can you gamify your social media events?

Here are a couple of ways you could do this: Encourage attendees to be the most active on social media during the event. This might involve them using your event hashtag, for instance. You gamify it by creating a progress bar that represents the level of activity. You can do this at an individual group or entire event level.

Is technology the solution to the gamification problem?

If you haven’t already figured it out, the answer is “no”. That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution. It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Gamification isn’t about just playing games on an event app.