Sage-Tips

How do I track website calls on Google ads?

1. Create a conversion action

1. Sign in to your Google Ads account.
2. In the top right-hand corner, click the tools icon.
3. Click the plus button .
4. Click Phone calls.
5. Select Calls to a phone number on your website.
6. Next to “Conversion name”, enter a name for the conversion that you’d like to track.

How do I track a phone number on a mobile site?

Track phone number clicks on a mobile website

1. Step 1: Create a conversion action. Sign in to your Google Ads account.
2. Step 2: Set up your conversion tracking tag. To set up mobile website conversion tracking, you’ll need to add 2 code snippets to your website: the global site tag and the event snippet.

How do I track a call in Google Tag Manager?

Phone Call Tracking with Google Tag Manager

1. Open Google Tag Manager. Create Trigger. Choose Event. Choose Click.
2. Create a Google Analytics Tag.
3. 1.Create Tag. 2.Choose Google Analytics Tag; choose Universal. 3.Configure the Tag for Click.
4. Preview the Tag Firing. Choose Preview and Debug Mode. Go to your website and Click the link.

How does Google ads track phone calls?

Instructions

1. Sign in to your Google Ads account.
2. Click the tools icon.
3. Under “Measurement,” click Conversions.
4. Click the plus button .
5. Click Phone calls.
6. Select Calls from ads using call extensions or call-only ads, then click Continue.

What is GTM script?

Google Tag Manager (colloquially known as GTM) is a script (or tag) management system that allows you to install tags, scripts and other helpful snippets of codes to your website directly. If you are a marketer or entrepreneur, Google Tag Manager is one of those tools that can make your life easier.

How can I track a website call?

1. Create a conversion action

1. Sign in to your Google Ads account.
2. In the upper right corner, click the tools icon.
3. Click the plus button .
4. Click Phone calls.
5. Select Calls to a phone number on your website.
6. Next to “Conversion name,” enter a name for the conversion you’d like to track.

How do I set up call tracking?

How to Implement Google Ads Call Tracking

1. Select “calls from call-only ads or ads using call extensions.”
2. Then, click “name,” and enter the name of the phone call conversion you want to track.
3. Then, click “value.” Enter a value for each call, or select “don’t assign a value” if you’d prefer not to count one.

How does GTM track phone number clicks?

2. Track Tel Links as Events Using Google Tag Manager

1. Give a name under Category for your tag (like Telephone)
2. Choose Click URL for Action.
3. Select Page Path for Label.
4. Keep Value field empty.
5. Select False for Non-interaction Hit.
6. Select your Google Analytics Settings.

Can Google track phone calls?

Google can’t provide any call insights – While Google can provide data like keywords, ads, ad groups, and campaigns that are leading to inbound calls, you can’t get any other data from the call to get insight into what is happening on the calls and to build complete customer profiles.

When should I use GTM?

GTM allows users to easily implement tracking tags without modifying the code while improving the information gathering process. Google Tag Manager is an extremely useful tool, especially when used with Google Analytics.

How do I track phone calls in Google Ads?

Sign in to your Google Ads account. In the upper right corner, click the tools icon , and under “Measurement,” click Conversions. Click the plus button . Click Phone calls. Select Calls to a phone number on your website. Next to “Conversion name,” enter a name for the conversion you’d like to track.

What is phone call conversion tracking?

Track phone call conversions Track calls to a phone number on a website Track calls to a phone number on a website Use phone call conversion tracking to help you see how effectively your ads lead to phone calls from your website.

How do I track calls to a phone number?

Click the plus button . Click Phone calls. Select Calls to a phone number on your website. Next to “Conversion name,” enter a name for the conversion you’d like to track. This will help you recognize this conversion action later in conversion reports.

How do I enter a phone number in Google Ads?

You should enter the number as 1-650-555-5555. If you enter 650-555-5555, or 555-5555, Google Ads won’t be able to properly find your number and track your conversions. This option doesn’t work if you want to track multiple phone numbers on your website. Don’t enter a number.