How do I implement GTM in Shopify?

How do I implement GTM in Shopify?

To use Google Tag Manager with your Shopify Plus online store, you do the following:

  1. Have access to the checkout. liquid file.
  2. Use Shopify’s integration for Google Analytics and Facebook Pixel instead of using them with Google Tag Manager.
  3. Copy the code snippets that are provided by Google Tag Manager into your theme.

Can I put Google ads on Shopify?

You can now manage Google Smart Shopping campaigns directly within Shopify, making it easier than ever before for your clients to take advantage of all the advertising opportunities Google offers. Visit the Google Shopping Ads page to learn more.

How do I Dropship a Google ad?

Just like with Google Shopping campaigns, in order to effectively use them, you have to have a Google Merchant account already set up with product feeds from your website. Like any other remarketing campaign the point of these is to show ads on the Display network to people who have already visited your site.

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How do I track Google Ad conversions in Google Analytics?

You can use Google Tag Manager to install your conversion tracking tag.

  1. Copy the Conversion ID and Conversion label (shown in this tab) for your conversion action.
  2. Follow the instructions to set up Google Ads conversion tracking in Google Tag Manager.
  3. Click Next.
  4. Click Done.

How do I track conversions in Google Analytics?

How to Track Conversions in Google Analytics

  1. Step 1: Build your tracking URL. You’ll need to use the Google Analytics URL Builder to tag your URLs with custom campaign tracking parameters.
  2. Step 2: Use your tracking URL. Use the tagged URL as your ad destination.
  3. Step 3: Define your goal.

Can you use Google Tag Manager with Shopify basic?

Shopify doesn’t have a native integration with the GTM. There are two methods to add the Google Tag Manager container (code) into the Shopify stores. We will add the code manually into your Shopify store’s theme and checkout files in the first method.

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Can you use Google Tag Manager without Shopify plus?

Congratulations, you have integrated successfully GTM into a non-Shopify Plus store.

By: AdminPosted on