Sage-Tips

How do independent insurance agents get leads?

6 lead generation tips for new insurance agents

1. Ask for referrals. When it comes to the quality of a lead, a referral from a satisfied client can’t be beat.
2. Be active in your community.
3. Go old school.
4. Go new school.
5. Start a referral program.
6. Network like you mean it.

How do I choose an FMO?

The top 10 questions to ask when choosing an FMO:

1. How broad is their portfolio?
2. Do they have responsive licensed support staff?
3. Do they provide 1:1 support?
4. Do they know how to sell to clients or just agents?
5. Do they provide FREE online enrollment platforms?
6. Do they provide retail marketing opportunities?

What is the difference between an FMO and IMO?

An independent marketing organization (IMO) is basically the same as an FMO. Some agents believe FMOs tend to focus more on health insurance products while IMOs tend to focus on life insurance products, but this isn’t always true. Like FMOS, IMOs tend to be licensed to sell multiple carrier products in multiple states.

How do you approach a client for life insurance?

Here are five top methods to attract new clients.

1. Find your niche. Insurance agents often want to be all things to all people, but niche marketing may be the smarter strategy.
2. Network in your community.
3. Prospect every day.
4. Partner with other professionals.
5. Nurture your leads.

What does an IMO do insurance?

An IMO (Independent Marketing Organization) works as a partnership between independent insurance agents and insurance carriers. The best IMOs will help you with marketing, training, contracting, recruiting, and ongoing support.

How does an FMO get paid?

FMOs are paid an override by the insurance carrier to help provide agents and agencies services. The override and commission an agent/agency makes are separate entities. FMOs experience chargebacks just like you. Team up with a partner FMO to get all the benefits!

What is insurance IMO?

How much does an FMO make?

Most produce less than $50,000. To have a number of $3 or $5 million – that’s why an FMO can get a top contract.

How do I market myself as a life insurance agent?

Low-Cost or Free Marketing Ideas for Insurance Agents

1. Create Original Content. This is a no brainer when it comes to free marketing ideas.
2. Videos.
3. Email.
4. Create Eye-Catching Graphics.
5. Consistently Publish on Social Media.
6. Advertising.
7. Host a Class or Event.
8. Request online reviews.