What is the demographic that reads Medium?

What is the demographic that reads Medium?

U.S. users have grown to 34.4\% of the overall users (and the global population is building with 16.3\% coming from India). In April 2015, Native Advertising stated, regarding the demographics of Medium, that “95\% of Medium’s readers are college graduates, and 43\% of them earn six figures or more.

What is the readership of Medium?

According to the company, as of May 2017, Medium.com had 60 million unique monthly readers.

Who are medium com readers?

Medium Audience According to an article at The Verge, Medium’s readers are 71 percent white, 55 percent male, and 53 percent make more than $100,000 a year.

How many users does Medium have?

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Medium is an online publishing platform with over 60 million monthly active users created by the co-founder of Twitter, Ev Williams. It’s an open space for readers and writers alike, and unique in the fact that good stories can rapidly gain exposure.

Can I earn on Medium without being a member?

No, you don’t have to be a paying Medium member to join the Partner Program and start earning. If you do subscribe to be a member, your monthly membership fees will directly support writers on Medium. Partner Program writers are paid monthly based on how much time Medium members spend reading their stories.

What is Medium business model?

The business model of Medium is based on charging customers a subscription fee. The company makes money either through a $5/month or $50/year subscription fee. Founded in 2012 by the former co-founder of Blogger and Twitter, Medium has become one of the go-to places for sharing and consuming readable content.

How many users does Medium 2020 have?

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Medium has somewhere between 85 and 100 million monthly active users, which demonstrates its massive audience and potential reach of content.

How many users does Medium have 2021?

Currently, with around 400,000 paying members, Medium must create incentives to convert non-paying readers. That’s more than 400,000 chances of a chunk of that yummy $5.

Is Medium a profitable company?

Medium is nearly seven years old. It’s raised $132 million in venture funding, and it is not profitable. It has undergone countless pivots. On August 14, 2012, when Ev Williams publicly launched Medium, he wrote, “On Medium, you can contribute often or just once in a blue moon, without the commitment of a blog.

How many users does medium have?

Medium has somewhere between 85 and 100 million monthly active users, which demonstrates its massive audience and potential reach of content. A Medium spokesperson declined to comment on the number when asked for comment, but did note that the company is approaching “nearly 100 million monthly readers.” 2.

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What are the demographics of Reddit users?

Also, Alexis Ohanian, co-founder of Reddit, invested in Renzu, the company acquired by SurveyMonkey that launched as SurveyMonkey Intelligence. Gender: 59\% of the Reddit app users are male. Age: 45\% are between the ages of 18 and 29, though users between 30–49 also represent a significant chunk (40\%) of the Reddit audience.

Can Demographic data be used to create personas?

Demographic data from market research can be a great place to start in the design process, but should only be used in conjunction with qualitative user research when defining personas.

How is demographic data used in advertising?

Key Takeaways: Demographics in Advertising Demographics is the collection and analysis of general characteristics about groups of people and populations, such as age, gender, and income. Demographic data is used by businesses to develop marketing strategies and advertising campaigns, and for responding to changes in consumer demand.